Privacy Policy

We collect only what we need. When you submit a form on this site — whether that's a contact enquiry, a newsletter signup, a careers application, or a request to download gated content — you may provide:

• Your name, email address, company, role, and phone number, so we can respond to you directly and in context.
• The substance of your message or request, which helps us route and respond appropriately.
• Professional background or areas of interest, when submitted through our careers form.

We also collect a small amount of technical data automatically — such as which pages were visited, how you arrived, and basic browser or device context. This is used primarily for site security, spam prevention, and understanding content performance.

We use your information to do exactly what you'd expect when you reach out to us:

• To respond to your enquiry and provide the information or materials you requested.
• To manage access to gated research content and downloadable reports.
• To send communications you've opted into, and to honour opt-out requests promptly.
• To keep this website secure, reliable, and free from abuse.
• To improve the quality and relevance of our content and user experience over time.
• To meet our legal obligations where applicable.

We do not use your information for unsolicited outreach, third-party advertising, or behavioural profiling.

This website uses cookies and similar technologies to support core functionality, measure engagement, and improve content quality. We keep this limited to what's genuinely necessary — no intrusive tracking or advertising technology.

For a full breakdown of the technologies used and how to manage your preferences, see our Cookie Policy.

We do not sell, rent, or share personal information with third parties for their own purposes. We work with a limited number of trusted service providers — across hosting, analytics, error monitoring, and communications — who process data on our behalf under appropriate data protection agreements.

We may disclose information where required by law, to enforce our rights, or in connection with a business transition such as a merger or acquisition. In any such case, we share only what is strictly necessary.

We keep personal information for as long as needed to serve the purpose it was collected for — whether that's maintaining communication records, fulfilling a content request, or satisfying a legal requirement. We review our data holdings regularly and delete or anonymise information that is no longer needed.

Depending on your jurisdiction, you may have the right to access, correct, delete, or restrict the processing of your personal information. You may also have the right to data portability or to object to certain uses.

To exercise any of these rights, or to unsubscribe from communications, contact us directly. We will respond without undue delay.

We apply appropriate technical and organisational safeguards to protect personal information against unauthorised access, alteration, or disclosure. No system can guarantee absolute security, and we encourage prudent care when sharing sensitive information online.

This website is designed for professional and business audiences. We do not knowingly collect or process personal information from individuals under the age of 13.

We may update this policy from time to time as our practices evolve or as legal requirements change. The revised version will be posted here with an updated date. We encourage you to review it periodically.

For privacy-related questions or requests, contact Contact.